16 Digital Marketing Trends for 2016

If you work with or use the internet to showcase and sell your products or services, you need to be up-to-date on the main digital marketing trends for 2016. Brazil, despite the problems caused by the economic crisis, is going through a very interesting period in this area, with more and more companies seeking a prominent position […]

My landing page isn't converting. What now?

Written by Neil Patel and lovingly translated by Hotmart. You don't need to program. You also don't need to understand the psychology behind the colors used in your design to build a good landing page. There is a variety of landing page tools, with hundreds of templates available. You just need to buy a premium subscription and drag and drop...

How to create a Canvas ad on Facebook

With the increase in online access via mobile devices, the challenge for advertisers to tell a relevant story is even greater. Based on this, Facebook has sought to develop features that provide a positive experience when discovering brands and products on the social network. Once again, the goal of delivering diversity in ad formats is reinforced […]

Facebook Business Manager: The Ultimate Guide

Anyone who has been part of an agency or a large brand/organization that gained access to Facebook Ads in its early years knows how "secure" they were: creating fake profiles to manage ad accounts, everyone at work sharing the same login and password for this profile, and so on.

5 Tips for Selling on Instagram

Are you wondering how to sell your products on Instagram? Want some tips to get started? To maximize customer interaction on Instagram, your images and descriptions need to stand out, and the purchase process needs to be as easy as possible. Today you'll discover 5 tips for selling on Instagram. 1: Develop a […]

85 Digital Marketing Trends for 2015

Hi, this is Vitor writing to you today, and I want to show you 85 Digital Marketing Trends for 2015. Nowadays, brands no longer speak to their customers as if they were superior to them; they need to have a more personal relationship, and that's the basis of these 85 Digital Marketing Trends for 2015. […]

6 Ways to Use a Short Video for Your Social Media Marketing

Hey, it's Vitor here, and today I'm going to show you 6 ways to use short videos for your social media marketing. But why a short video? When you think of a video, you immediately associate it with YouTube, but YouTube isn't just about...

5 Facebook features that help promote your business

5 Facebook features to help you gain more visibility. Facebook marketing works best when you use your profile, groups, and pages together to reach a wider audience and connect with potential customers. In this article, you'll discover how to use the features Facebook offers to promote your […]

Research reveals what people like to share.

What do people like to share? Are you curious to know? Do you want to know which social channels users share most frequently? In this article, you will discover the latest findings on what types of content are most shared, which channels seem to have the most users sharing, and which posts […]