Why should your company invest in the internet?
Selling. That's a magic word for any company, whether it's a product or a service. To sell, companies need to promote their product to consumers, but the truth is that some companies still ignore the growth of the internet, which today is one of the largest means of advertising and sales in the entire world! […]
6 Image Tips to Increase Engagement
Do you create visual content for social media? Want to know what types of images get the most interaction? The most interesting posts on social media are those that include images. Certain types of images receive more shares than others. In this article I will share 6 image tips to increase engagement. # 1: Visual Bullets Visual bullets are […]
A summary of this week on social media.
Instagram recently revealed the possibility of creating clickable carousel ads: The new carousel ads on Instagram are "a new way for brands to share images with more people interested in their posts." Twitter announces a feature to embed videos in posts: "With the new embedded video widget, you [...]
Because website engagement is the new "necessity" of marketing.
Website engagement is definitely a "must-have" in marketing for 2015. As a marketing professional, you only have a few minutes or less to capture a website visitor's attention with engaging content. Because readers are very quick to judge the value and relevance of your content, every blink counts...
4 Ways to Increase Shares of Your Website Content
Increasing the sharing of your website content is always a good thing, isn't it? ;D But does your website make it easy for your readers to share it? Do you want more exposure for your website content? With a few simple tips, you can increase the appeal of your website content and optimize your posts for […]
How to Create a Product Catalog in Facebook Business Manager
Hi! How are you? In today's post you'll learn how to create a product catalog in Facebook Business Manager. This step-by-step guide is a direct translation of the English tutorial on the official Facebook help page. Below is the translated step-by-step guide to help you, and if you have any questions […]
Tutorial: How to create cinemagraph posts on Facebook
On February 10th, the Adnews website discussed a Facebook ad format expected to gain popularity in the coming days. It's a type of post called "cinemagraphs," an image with movement at one of its focal points, a feature that began to gain popularity in the United States with artists like Kevin Burg […]
Facebook adds buy and sell feature for groups.
Facebook announced last Tuesday, the 10th, that its groups for selling will now offer buying and selling features. The new feature is available for iOS, Android, and web. Now, group members on the platform can choose the "Sell" feature when creating a post. In this feature, it's possible to add a description to what is being sold...
How researching competitors can improve your blog content.
Do you need ideas for blog topics? Do you know what content works best for your competitors? When you know what content works for your competitors, you can use those topics to generate ideas for your own blog articles. In this article, I'll share three ways to research content and tools […]
5 creative ways to reward your Facebook fans and increase engagement.
Most brands and individuals neglect the importance of making a good impression on their Facebook fans when they think about increasing engagement and building a loyal fan base. This is a mistake. Great Facebook pages reward their fans. They influence thousands and increase their audience. See, rewarding your […]