The success story is... biggest differentiator What your company can offer to its competitors: real proof that the service provided is efficient and concrete., your client's success story.
Illustrating success stories in practice
Pão de Açucar Group
A perfect success story is the combination of: Study, strategy, and implementation. Grupo Pão de Açúcar is the largest food retail group in South America, and has more than 53 billion in revenue.
All this after overcoming two obstacles: Increasing the productivity of advertising offers and standardizing their posters.
The company Pricefy presented the ideal strategy, combining its system or that of the Pão de Açúcar Group for the use of predefined templates, which resulted in: One 25x increase the poster-making process, 200,000 posters produced flawlessly on Black Friday, cost reduction throughout the process of communicating offers/prices and amplifying the standardized visual identity across all social media communications.
Success story: Rakumart
Another example of this is... Rakumart, a Chinese B2B e-commerce company that targets Brazilian wholesale entrepreneurs, and whose objective was to increased website traffic, and then your conversion for clients with a CNPJ (Brazilian company tax ID).
After analyzing the situation, a strategy was developed. exclusive for the agency GAYA, a Lead Generation which brought about an exponential increase in website traffic, coupled with over 24,000 new registrations, which generated R$ 5,115,000.00 revenue.
Success stories with Lead Generation for the GAYA There are several:
– Growth of 440% in revenue.
– Increase of 140% in daily budgets.
– Over 1000 new customers in 45 days.
– 31% conversion rate increase.
– 50% increase in revenue.
Want to know more about Lead Generation? Talk to our team.
Natura
A leader in the national market and with over 40 years in the market, the Natura It had to make a big change in the way it sold its products.
After a period of recession, it developed a new sales strategy which was based on employees who could work of anywhere and in any time, In addition to getting the product to the customer, and not the other way around as was the case before.
That's how he reached more than 2 million resellers, which include tools such as websites and apps which facilitate the resale of products.
Nubank
A pioneering startup when it comes to financial services with a credit card that has no annual fee, Nubank It became the solution for customers who were struggling with the annual fees of credit cards offered by banks and became the first success story of this type of service.
She developed a strategy that would be reference and that would create Spaces for new businesses financial services: One card fully virtual, accompanied by a application fully intuitive e simplified, in addition to its best advantage, which is the annual fee waiver.
All of this combined with Focus and dedication to customer service., made the company reach the milestone of 70 million customers.
Dove
A success story with a unique approach, the brand Dove had a 700% growth in global sales In 2004, with a campaign that did not aim to increase revenue, but to create a closer relationship with women.
The campaign was produced to break beauty standards and showcase real women, allowing them to engage with and identify with the story.
SumUp Brazil
With the purpose of increase the number of online sales with the lowest possible cost, a SumUp He thought about boosting his reach on Facebook ads.
The strategy didn't require interrupting the campaign to change various placements individually, as Facebook would handle that automatically using its search algorithm.
With the process of automation active, sales had a an increase of 34% in just 7 days of the campaign., in addition to 10% in cost reduction with each new customer.
