Digital Duel: Google Ads vs. Social Media
Which is the best strategy: Google Ads or Social Media Ads? In the fast-paced world of digital marketing, staying on top is like winning a high-speed race. Two main contenders stand out: Google Ads and Social Media Ads. But which of these marketing tools is the best bet for your brand? Let’s dive in […]
Google Ads and Increasing Leads for Your Business
In today's digital age, businesses need a strong online presence to succeed, and one of the best ways to achieve this is by using Google Ads. Google Ads is a powerful tool that can help businesses generate more leads and increase their revenue. In this article, we will discuss how to use Google Ads effectively.
Google Ads: 5 reasons why you should use it for your business.
There are so many marketing strategies available that some doubts may arise about the capabilities of Google Ads. The famous Google tool was developed to be an online advertising solution. In this way, companies can advertise their products and services and, as a result, appear prominently. This is considered one of the most effective solutions...
Semi-Jewelry Case: Growth of 440% and record revenue in just 30 days.
Mariana Rui, a consignment company specializing in luxury semi-precious jewelry for resale, more than quadruples its daily registrations and breaks its revenue record in just 30 days with its Lead Generation strategy. Background: Mariana Rui is the largest consignment company for luxury semi-precious jewelry in Brazil, and to continue growing, it needs new qualified resellers every day. The […]
How much does it cost to advertise on social media? Why advertise on social media?
Some questions that many business owners ask are… How do I advertise my company on social media? How much does it cost to advertise on social media? Why advertise on social media? How much do I need to invest to get good results? Being on social media and investing in advertising has become important, just as it was in the past with radio, magazines, television, and other media…
Paid traffic for e-commerce: what it is and how to do it.
Paid traffic for e-commerce represents the amount of traffic to your page. Simply creating your e-commerce site isn't enough; you need to invest in strategies to boost results! Let's better understand what paid traffic is: a strategy that involves investing in and paying search engines to display […]
Instagram is changing (again)! Is your business ready?
Instagram is changing again, the head of the social network announced! And we want to help you understand how this will impact your business. Now let's understand what he's trying to tell us; in essence, Instagram intends to prioritize ideas focused on entertainment and video content, creating a new option for […]
Google Ads for E-commerce: How does it work?
Google Ads is Google's paid advertising tool. It's how most companies increase the visibility of their e-commerce site. This tool promotes ads and places your product at the top of online searches, allowing your online store to gain much greater notoriety. But how does it work? Imagine that […]
How to advertise on Google? Learn for FREE right now!
You've probably done a Google search and found some highlighted links in the results, right? You've also visited a blog and found a product banner, or watched a YouTube video but had to view ads first, haven't you? These examples have something in common: they are created and managed […]
Case study: online store 915% - positive return on investment in Google ads with simple adjustments
Today we're going to talk about a case study of an online store where we achieved a return on ad spend (ROAS) of 915% managing Google ads for a client in the custom uniforms segment. First of all, let's explain what ROAS means and how to calculate it. ROAS is different from ROI. ROAS stands for Return on Investment in paid advertising. It is […]
