Building a brand is the BEST marketing strategy for 2018.
Google has always given preferential treatment to brands. They achieve better rankings with fewer links. They are "penalized" for improper conduct, only to resurface a few weeks later. Small brands, on the other hand? They don't have the same luck. They never get the benefit of the doubt. They need to get twice as many clicks and links. And they never resurface […]
Key changes to Google AdWords: expanded text ads, new search ad locations, and much more.
Google announced major updates and new products for AdWords advertisers. Its biggest advertisers and partners got a sneak peek at the announcement, and I'm excited to bring you the details on what's new! The updates were revealed by Sridhar Ramaswamy, Senior Vice President of Ads and Commerce, and Jerry Dischler, Vice President of […]
How to Write Social Media Titles (That Make People Click)
Original article on How to Write Social Media Titles (That Make People Click) here on Neil Patel's blog. It's painful. You write a high-quality article. Then, after carefully reviewing it, you publish it. You schedule updates for peak times on your social media. You hope the update will receive likes, shares […]
Google Reveals: What are the 3 main ranking factors?
On March 23rd, Andrey Lipattsev from Google revealed the three main ranking signals in Google's algorithm for ranking websites in search results: Links, Content, and RankBrain. This is the first time Google has made such a statement. Last year it was revealed that RankBrain was the third most important factor...
No! The Google update will not penalize your website!
Hi, this is Vitor writing. Today I'm bringing you an article about the new Google update that happened yesterday, April 21st, 2015. Check it out! No! The Google update won't penalize your site! According to Google, they are increasing the ranking of mobile-friendly sites, those where […]
The 3-Step Guide to Better Blogging
Having a blog for your business used to be a "nice to have"—great if you needed a project for your summer intern, or a centralized location for SEO-boosting content. Today, blogs are practically required in companies that take their marketing to heart.
Google Expert Training Day 2014: Register now!
With the aim of empowering AdWords users, the Google Expert Training Day 2014 will take place on March 25th. (Watch the 2013 video here). This class will also be held in a cinema and will feature tips, techniques, and improvements to the tool from Google professionals and guests. See below: What is the Google Expert Training Day […]
Do you know what Google's new #Humminbird algorithm changes for you?
In September 2013, the 15th anniversary of the supreme oracle of the internet, Google, was celebrated. Besides this celebration and all the festivities, some changes to the tool were also announced, which I like to call evolution rather than modification, because they evolved, AND VERY WELL, the way they present results […]
Facebook Marketing and Google Marketing courses in Cascavel-PR
First of all, I thank the DBO Marketing team for inviting me once again to be a teacher in their courses. This recognition is very important after so much effort and work I've been putting in. Now let's get down to business! I've attached the email marketing for the Facebook Marketing and Google Marketing courses in Cascavel-PR below, with […]
