70% of Brazilians were digitally impacted during the pandemic.
A study conducted by the Brazilian Society of Retail and Consumption (SBVC) showed that the pandemic brought about a digital transformation in the country. Consumer behavior had to change, because without the option of physical stores, the preference was to switch to online shopping and use digital payments. On the other hand, to keep up with these changes, stores […]
Case study: online store 915% - positive return on investment in Google ads with simple adjustments
Today we're going to talk about a case study of an online store where we achieved a return on ad spend (ROAS) of 915% managing Google ads for a client in the custom uniforms segment. First of all, let's explain what ROAS means and how to calculate it. ROAS is different from ROI. ROAS stands for Return on Investment in paid advertising. It is […]
Case Study: How we managed to generate R$ revenue of $122,000 in 30 days without an advertising budget.
Yes. It's true. Today we're going to tell you how we managed to generate R$ 122,000.00 in revenue in 30 days with R$ 0.00 in budget for one of our online store clients. Let me tell you right now, it wasn't a bed of roses, a piece of cake. It was incredibly difficult! But we did it. […]
