7 tips to make your company stand out online

Anyone who works in sales knows the importance of being online; after all, it's an excellent way to highlight your company beyond your region. The fact is, simply opening a website doesn't guarantee immediate sales; it's necessary to provide a customer experience, because in front of them, besides your product or service, is the product itself.

Social media management: Everything you need to know

You've probably heard of Social Media Management, right? But do you know what it means and how it can benefit your business? Social media management involves several steps and is much more than simply posting. It consists of ensuring a good strategy, aiming to […]

6 reasons why more content isn't so good (it's actually worse!)

Content clash. Mark Schaefer first predicted it five years ago, in 2014. The marketing industry should have taken this as a warning, and some of us did. But not enough. Instead of moving forward together (and with our audience) with content, we continued to run a metaphorical race to see who could publish the […]

How to Write Social Media Titles (That Make People Click)

Original article on How to Write Social Media Titles (That Make People Click) here on Neil Patel's blog. It's painful. You write a high-quality article. Then, after carefully reviewing it, you publish it. You schedule updates for peak times on your social media. You hope the update will receive likes, shares […]

Research reveals what people like to share.

O que as pessoas gostam de compartilhar? Você tem curiosidade em saber? Você quer saber quais canais social “os usuários compartilham com mais frequência? Neste artigo, você vai descobrir as mais recentes descobertas sobre quais os tipos de conteúdo são mais compartilhados, que canais parecem ter a maioria dos usuários que compartilham e quais postagem […]

12 tips to help your business stand out on social media.

Transparency: Communication on the internet is multilateral, meaning that companies must understand that their pages won't only receive praise and kind messages. Knowing how to manage criticism, responding to it whenever possible and necessary, and resolving problems directly through social media helps consolidate the brand. “In the current era, the great currency is […]”