House of Cards is a success thanks to big data technology.
After a long day at work, you get home, lie down on the couch, log into your Netflix account and unknowingly start watching content that holds valuable lessons for your business. We're talking about "House of Cards," one of Netflix's original series, which, in addition to being a success […]
Google Reveals: What are the 3 main ranking factors?
On March 23rd, Andrey Lipattsev from Google revealed the three main ranking signals in Google's algorithm for ranking websites in search results: Links, Content, and RankBrain. This is the first time Google has made such a statement. Last year it was revealed that RankBrain was the third most important factor...
What should I charge a digital marketing consultant for?
With the growing need for companies to have a consistent and professional online presence, the role of the digital marketing consultant is becoming increasingly important and necessary, not only for large companies but also for small and medium-sized businesses seeking to establish an online presence and increase sales. Because it is an area […]
15 tips for YOU to become an Instagram master
If you're already part of this large user base, or plan to join this group, know that it's possible to further boost your Instagram presence and use some tips and tricks to improve your results. Check out these 15 tips to become an Instagram master and boost your brand on this social network. […]
Top 10 photos that people like the most on Instagram.
This photo of Kendall Jenner lying down with her hair styled in a heart shape is officially the most liked photo on Instagram in 2015. When Kendall, who has 42.6 million followers, posted this photo in June 2015, she took the place of her half-sister Kim Kardashian as the most liked Instagram user of all time. [info]In […]
16 Digital Marketing Trends for 2016
If you work with or use the internet to showcase and sell your products or services, you need to be up-to-date on the main digital marketing trends for 2016. Brazil, despite the problems caused by the economic crisis, is going through a very interesting period in this area, with more and more companies seeking a prominent position […]
Case Study: How we managed to generate R$ revenue of $122,000 in 30 days without an advertising budget.
Yes. It's true. Today we're going to tell you how we managed to generate R$ 122,000.00 in revenue in 30 days with R$ 0.00 in budget for one of our online store clients. Let me tell you right now, it wasn't a bed of roses, a piece of cake. It was incredibly difficult! But we did it. […]
My landing page isn't converting. What now?
Written by Neil Patel and lovingly translated by Hotmart. You don't need to program. You also don't need to understand the psychology behind the colors used in your design to build a good landing page. There is a variety of landing page tools, with hundreds of templates available. You just need to buy a premium subscription and drag and drop...
How to create a Canvas ad on Facebook
With the increase in online access via mobile devices, the challenge for advertisers to tell a relevant story is even greater. Based on this, Facebook has sought to develop features that provide a positive experience when discovering brands and products on the social network. Once again, the goal of delivering diversity in ad formats is reinforced […]
Facebook Business Manager: The Ultimate Guide
Anyone who has been part of an agency or a large brand/organization that gained access to Facebook Ads in its early years knows how "secure" they were: creating fake profiles to manage ad accounts, everyone at work sharing the same login and password for this profile, and so on.