{"id":112730,"date":"2022-11-03T15:19:20","date_gmt":"2022-11-03T18:19:20","guid":{"rendered":"https:\/\/www.agenciagaya.com.br\/?p=112730"},"modified":"2022-11-03T15:24:03","modified_gmt":"2022-11-03T18:24:03","slug":"case-como-ajudamos-aumentar-em-50-o-faturamento-e-alugar-mais-de-200-veiculos-em-apenas-30-dias-2","status":"publish","type":"post","link":"https:\/\/www.agenciagaya.com.br\/en\/2022\/11\/03\/case-como-ajudamos-aumentar-em-50-o-faturamento-e-alugar-mais-de-200-veiculos-em-apenas-30-dias-2\/","title":{"rendered":"Case Study: Car Rental Company: 50% increase in revenue and over 200 vehicles rented in just 30 days."},"content":{"rendered":"<p>Trust is the word I use to begin today&#039;s case study. After participating in a pitch for this account, we gained the client&#039;s trust and achieved...\u00a0<strong>increase revenue by 50%<\/strong>, in relation to the same period in 2016, and rent <strong>More than 200 vehicles in just 30 days.<\/strong>, for the end of the year.<\/p>\n<h2><strong>How we helped increase revenue at 50% and rent over 200 vehicles in just 30 days.<\/strong><\/h2>\n<p>Customer summary:<\/p>\n<p><strong>Segment:<\/strong> Car Rental Company<br \/>\n<strong>Scope<\/strong>Maring\u00e1-PR and region<br \/>\n<strong>Service:<\/strong> Google Ads + Website Banner Management + Consulting<\/p>\n<p>In the same way that we presented the case\u00a0<strong>?? <a href=\"https:\/\/www.agenciagaya.com.br\/en\/2022\/11\/03\/case-como-geramos-mais-de-1000-clientes-em-apenas-45-dias-2\/\"><span style=\"text-decoration: underline;\">How we generated over 1000 clients in just 45 days.<\/span><\/a><\/strong>, This article presents, in a simple and concise manner, the problem that motivated the company. <a href=\"https:\/\/www.locadoracontinental.com.br\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline;\"><strong>Continental Rental Company<\/strong><\/span><\/a> to hire us and help them with our solutions.<\/p>\n<p>Check it out!<\/p>\n<h2>1. Challenge<\/h2>\n<p>There is a great deal of competition in the car rental segment in Maring\u00e1-PR and the surrounding region. Large national companies have branches here, and other smaller companies also operate very aggressively in negotiating prices.<\/p>\n<p>The challenge was to position the company as one of the top car rental companies when customers searched Google for &quot;car rental,&quot; to present its commercial offers clearly, objectively, and professionally on the website, and to create more effective conversion methods.<\/p>\n<h2>2. Competitive Analysis<\/h2>\n<p>In this stage, we analyze the brand&#039;s main direct competitors to understand how they are communicating with the public and whether they are communicating with the same audience we want to reach.<\/p>\n<p>This analysis is very important because it generates insights into topics and content to be addressed in the client&#039;s communication, as well as what we should not do.<\/p>\n<h2>3. Site Analysis<\/h2>\n<p>Here we analyze the entire website from start to finish to identify potential areas for improvement, both in design and programming, in order to extract maximum results.<\/p>\n<p>A high-quality website that is fast, and especially adapted to all types of mobile devices, is a determining factor for successful operations.<\/p>\n<p><a href=\"https:\/\/www.agenciagaya.com.br\/en\/lead-generation\/\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-112706 size-large\" src=\"https:\/\/www.agenciagaya.com.br\/wp-content\/uploads\/2022\/10\/lead-generation-geracao-de-leads-maringa-gaya-agencia-marketing-digital-performance-1024x472.png\" alt=\"\" width=\"960\" height=\"443\" srcset=\"https:\/\/www.agenciagaya.com.br\/wp-content\/uploads\/2022\/10\/lead-generation-geracao-de-leads-maringa-gaya-agencia-marketing-digital-performance-1024x472.png 1024w, https:\/\/www.agenciagaya.com.br\/wp-content\/uploads\/2022\/10\/lead-generation-geracao-de-leads-maringa-gaya-agencia-marketing-digital-performance-300x138.png 300w, https:\/\/www.agenciagaya.com.br\/wp-content\/uploads\/2022\/10\/lead-generation-geracao-de-leads-maringa-gaya-agencia-marketing-digital-performance-768x354.png 768w, https:\/\/www.agenciagaya.com.br\/wp-content\/uploads\/2022\/10\/lead-generation-geracao-de-leads-maringa-gaya-agencia-marketing-digital-performance.png 1080w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/a><\/p>\n<h2>4. Creation<\/h2>\n<p>After completing the website analysis, we begin work on creating the advertising materials that will support the marketing efforts carried out through Google ads.<\/p>\n<p>These pieces are included on the client&#039;s website in order to communicate and clearly present the company&#039;s business proposition. In parallel, our specialized team... <strong>Google Adwords<\/strong> is developing the creation of the campaigns and <span style=\"text-decoration: underline;\"><strong>Google Ads<\/strong><\/span> to rapidly increase brand exposure and attract people who want to buy the service offered by this client.<\/p>\n<h2>5. Action<\/h2>\n<p>With data in hand, planning ready, tasks clearly defined, and announcements finalized, it&#039;s time for action.<\/p>\n<p>With the communication defined, art direction validated, ads well-structured, and the website fixed, we began the work of... <span style=\"text-decoration: underline;\"><strong>Google Ads<\/strong><\/span> with a well-structured strategy to accelerate customer awareness of the company by those searching online for the term. <em>\u201c&quot;car rental&quot;\u201d<\/em> and its various aspects, attracting attention through advertisements, strengthening the brand as a reference in the segment, increasing website traffic and consequently <strong>increase sales<\/strong>.<\/p>\n<h2>6. Harvesting results<\/h2>\n<p>After a few days of analyzing, monitoring, and adjusting the ads, we managed to reach the milestone of <strong>200 vehicles rented in just 30 days.<\/strong> and a <strong>50% increase in company revenue<\/strong>\u00a0compared to the same period in 2016.<\/p>\n<p>In the customer&#039;s own words:<\/p>\n<p><strong><em>\u201c&quot;I had already been advertising on Google on my own and seeing some results, but when I hired Solu\u00e7\u00f5es to take care of and manage the ads correctly based on a digital marketing strategy, the results improved considerably. I recommend them to everyone!&quot;\u201d<\/em><\/strong><\/p>\n<h2>How can we achieve the same results?<\/h2>\n<p>Lead generation or <a href=\"https:\/\/www.agenciagaya.com.br\/en\/lead-generation\/\"><strong>Lead Generation<\/strong><\/a> what do we call it here at <strong>GAYA<\/strong>, This is the first step in a series of other strategies designed to increase customer interest in your products or services, in order to persuade them to buy the solution offered. .<\/p>\n<p>It is the process by which we capture the contact information of potential customers from the moment they show interest in the solutions your company offers.<\/p>\n<p>In other words, the solution <a href=\"https:\/\/www.agenciagaya.com.br\/en\/lead-generation\/\"><strong>Lead Generation at GAYA<\/strong><\/a> It is the best choice for companies that want to attract potential customers to their sales team and develop a relationship until the sale is closed.<\/p>\n<h2><strong>Conclusion<\/strong><\/h2>\n<p>In conclusion, we can say that a good marketing strategy, combined with a team that understands what they are doing, is fundamental to achieving positive results when using the internet to grow your business.<\/p>\n<p>Did you like this case study? Do you want to increase your company&#039;s revenue?<\/p>\n<p><a href=\"https:\/\/www.agenciagaya.com.br\/en\/lead-generation\/\"><strong>Contact our team right now.<\/strong><\/a> and ask about the solution<a href=\"https:\/\/www.agenciagaya.com.br\/en\/lead-generation\/\"><strong> Lead Generation<\/strong><\/a><em><strong>.<\/strong><\/em><\/p>\n<p><a href=\"https:\/\/www.agenciagaya.com.br\/en\/lead-generation\/\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-112706 size-large\" src=\"https:\/\/www.agenciagaya.com.br\/wp-content\/uploads\/2022\/10\/lead-generation-geracao-de-leads-maringa-gaya-agencia-marketing-digital-performance-1024x472.png\" alt=\"\" width=\"960\" height=\"443\" srcset=\"https:\/\/www.agenciagaya.com.br\/wp-content\/uploads\/2022\/10\/lead-generation-geracao-de-leads-maringa-gaya-agencia-marketing-digital-performance-1024x472.png 1024w, https:\/\/www.agenciagaya.com.br\/wp-content\/uploads\/2022\/10\/lead-generation-geracao-de-leads-maringa-gaya-agencia-marketing-digital-performance-300x138.png 300w, https:\/\/www.agenciagaya.com.br\/wp-content\/uploads\/2022\/10\/lead-generation-geracao-de-leads-maringa-gaya-agencia-marketing-digital-performance-768x354.png 768w, https:\/\/www.agenciagaya.com.br\/wp-content\/uploads\/2022\/10\/lead-generation-geracao-de-leads-maringa-gaya-agencia-marketing-digital-performance.png 1080w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Confian\u00e7a \u00e9 a palavra que uso para iniciar este case de hoje. Depois de participar de uma concorr\u00eancia para esta conta, conseguimos a confian\u00e7a deste cliente e conseguimos\u00a0aumentar em 50% o faturamento,\u00a0em rela\u00e7\u00e3o ao mesmo per\u00edodo de 2016, e alugar mais de 200 ve\u00edculos em apenas 30 dias, para o fim de ano. Como ajudamos [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":112736,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[195,38,36],"tags":[162,224,63,151,193],"class_list":["post-112730","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cases","category-clientes","category-marketing-digital","tag-clientes","tag-faturamento","tag-marketingdigital","tag-vendasonline","tag-case"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Case Locadora de Ve\u00edculos: Aumento de 50% no faturamento e mais de 200 ve\u00edculos alugados em apenas 30 dias - GAYA - Ag\u00eancia de Marketing Digital<\/title>\n<meta name=\"description\" content=\"Aumentamos em 50% o faturamento,\u00a0em rela\u00e7\u00e3o ao mesmo per\u00edodo de 2016, e alugar mais de 200 ve\u00edculos em apenas 30 dias, para o fim de ano.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.agenciagaya.com.br\/en\/2022\/11\/03\/case-como-ajudamos-aumentar-em-50-o-faturamento-e-alugar-mais-de-200-veiculos-em-apenas-30-dias-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Case Locadora de Ve\u00edculos: Aumento de 50% no faturamento e mais de 200 ve\u00edculos alugados em apenas 30 dias - 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