Digital Marketing and Advertising: What’s the Difference Between Agencies?

Advertising agencies and digital marketing agencies have different specializations and, as a result, offer different services. While both can help a company promote its products or services, their approaches and tactics are distinct. An advertising agency generally focuses on traditional advertising campaigns, such as ads in magazines, newspapers, television, and radio, as well as […]

16 Digital Marketing Trends for 2016

If you work with or use the internet to showcase and sell your products or services, you need to be up-to-date on the main digital marketing trends for 2016. Brazil, despite the problems caused by the economic crisis, is going through a very interesting period in this area, with more and more companies seeking a prominent position […]